jamison_tilne

I can imagine the difficulty of running a business that requires fuel for driving. If operating costs are up 17% (they would be for your competitors also); however, the new competition lies in absorbing as little of the cost as possible but still maintain a competitive advantage over the others. If your competitors are absorbing 100% of the increase, then you will either have to concede or find an alternate means of pushing competition. Through something like quality of service, or efficiency.