jgotterb 14 Report post Posted January 3, 2010 I am just starting my business, and the due date for this years YellowPages book is only a week away. In my area the are several big ads for pressure washing, and a LOT regular listings. Should I bite the bullet and place a big ad? It costs $139 a month! vs. $50 for the little bolded ad. Thanks for the help. Share this post Link to post Share on other sites
plainpainter 217 Report post Posted January 3, 2010 Biggest waste of money you'll ever spend - reading your description of the competition, you'll end up having to reduce your price dramatically just to procure work - you will not be a happy camper. Share this post Link to post Share on other sites
big mike 14 Report post Posted January 3, 2010 I agree with Dan. I just dropped my yellow pages advertising because the ROI was pitiful. Share this post Link to post Share on other sites
charlie 14 Report post Posted January 3, 2010 In collum ad that has website in it. Good for cross refferencing to potential customers. Share this post Link to post Share on other sites
Alexy 85 Report post Posted January 3, 2010 yellow pages and yellow pages.com are a complete waste of your money. A decent web page and proper SEO will destroy what they do Anthony Blanton (Hotshot) is pretty good about telling you what you need to get it done. Share this post Link to post Share on other sites
RGilliam 46 Report post Posted January 3, 2010 who even uses yellow pages anymore? not alot. It would be a waste of money IMO. Share this post Link to post Share on other sites
HotShot 34 Report post Posted January 4, 2010 Don't go for the Big Ad... make a little ad count!!! Make it a lead generating ad and you will be much happier than wasting your money on fancy graphics and a list of services you offer that will bring a bunch of tire kickers and competitors posing as customers trying to get your prices. Share this post Link to post Share on other sites
HighTide 14 Report post Posted January 4, 2010 18 months ago, I got a 1/4 page ad in the AT&T Yellow Pages for $195/mo (it was the largest pressure washing ad). Got a total of 7 estimate calls in a one year period resulting in 4 cleaning projects. Lost my @ss on it and dropped it completely this year and focused on my website and SEO. Share this post Link to post Share on other sites
jgotterb 14 Report post Posted January 4, 2010 Thanks you all. What is SEO? Share this post Link to post Share on other sites
Beth n Rod 1,279 Report post Posted January 4, 2010 Search Engine Optimization... Beth Share this post Link to post Share on other sites
gutterdog 14 Report post Posted January 4, 2010 Yellow pages? Total crap, BIG waste of money! Share this post Link to post Share on other sites
Beth n Rod 1,279 Report post Posted January 21, 2010 Ours works for us, but then it's a tiny ad, and costs hardly anything a month..... It is in a specific area and we have gotten a good return with it. Beth Share this post Link to post Share on other sites