Help Name New Company

[EnviroClean 15]

Ok friends,

I have decided to definatley get involved with grease. It is going to be rough getting customers up to snuff but the overall response from my market survey has been very positive. I am having trouble coming up with a good name so I thought I'd include the TGS family in on process. My Pressure Wash business official name is rather boring so I will form a new company apart from "EnviroClean Pressure Washing Corporation"

I guess I'll do a poll and be open to your suggestions as well.

[PressurePros 249]

Grease Pirates of the Caribbean

- taking the grease and leaving the shine -

Variations on the byline:

- we leave behind a treasure

- kitchen exhaust cleaning worth its weight in gold

- making kitchen exhaust cleaning a true treasure

You already came up with the name. I think it lends itself well to familiarity, just a bit of cleverness and an endless expansion of marketing campaigns. Those bylines are just quick ones I came up with on the fly, but you can see that with some thought you can come up with something catchy.

[EnviroClean 15]

Ken,

We may fight on here sometimes but I cannot argue about your marketing ideas. Thanks! Believe it or not the whole Pirates of the Caribbean idea is actualy more popular stateside even though this is where things really took place in history...I don't know why but it is so.

By the way I saw on CNN there is going to be a huge Star Trek auction somewhere, I thought of you with a chuckle..are you bidding?

[PressurePros 249]

I bid 5g's on a bronze mold of Leonard Nimoy's hand. LOL

And you know how I had to vote.. too good of an opportunity to pass up.

[Celeste 341]

Although I'm not the marketing guru that Mr. Fenner is, I wanted to toss in my .02 here as we have faced a slightly similar situation. I voted to keep the same incorporated name - you're hitting a very populer topic with the Enviro part of your name. You have very likely already realized some recognition with your existing name, why would you want to take away from that and try to redirect some of your existing branding. You're still cleaning. It would probably be less costly to just slant your marketing, add a tag line, something like that.

Celeste

[EnviroClean 15]

Thanks for the input Celeste. I just do not know if it will be easy for Reastaurants to associate...EnviroClean Pressure Washing with Grease and Exhaust. I could be wrong but it just seems like the Exhaust companies I have met with and the vast majority on this, other boards, and listed in phone books accross the nation seem to have a word or words about the theme of the kitchen cleaning they are doing...sort of like Pressure Washing is too generic...I don't know???

[CCPC 26]

I'm with Ken, right when I first read "Grease Pirates of the Caribbean" I was hooked!! LOL! I love it. If I was a restaurant owner thumbing through the yellow pages and for a kitchen exhaust company and ran across that name it would grab my attention immediately, and possibly give me a bit of a chuckle. As Ken said the marketing possibilities with that name are endless. There's nothing wrong with "Enviroclean", but its much more bland, and much more forgettable than the Grease Pirates. That's one thing I've always regretted about the name of my company, it's just to bland and plain. If I could do it over again I would use something with a bit more snap, crackle and pop.

[EnviroClean 15]

ARRRRrrrr Lance,

Dead Men Tell No Lies, And a Burnt Down Restaurant Sells No Fries!!!!!!

[Celeste 341]

Thanks for the input Celeste. I just do not know if it will be easy for Reastaurants to associate...EnviroClean Pressure Washing with Grease and Exhaust. I could be wrong but it just seems like the Exhaust companies I have met with and the vast majority on this, other boards, and listed in phone books accross the nation seem to have a word or words about the theme of the kitchen cleaning they are doing...sort of like Pressure Washing is too generic...I don't know???

I do know what you mean.......that was the dilemna we faced when I decided to go into overlays......who would think of a pressure washing company installing decorative overlays??? BUT, Carolina ProWash was already known and I didn't want to face a year or more of establishing a new identity. We have dropped pressure washing as part of our logo - it's only the name and splash and we've incorporate the film strip that you see on our webpage into all of our marketing. It's been somewhat difficult but not nearly as hard I don't think as starting over again with a new company name.

Celeste

[EnviroClean 15]

Hey my Hood Sticker can be gold foil and resemble an ancient piece of 8.

[McMoo 14]

Grease Pirates of the Caribbean !!!! But Work on the logo, make the jolly rodger your own, not the typical one.:island:

[Celeste 341]

Now that is a great idea - the gold piece of eight!

Celeste

[HotShot 34]

Ken is the man!!!!! I like HotShot...oh wait, that's already taken :)

I agree with Celeste also...word of mouth will spread like a "grease" fire once you start doing a good job for people. You'll have that island "wrapped" up in no time. Those word of mouth calls are the best, they're already open, it's not a cold call. I don't think your name will matter as much as you think. But on the other hand, it couldn't hurt....

[EnviroClean 15]

I like HotShot I think it is very clever. I am just thinking long term and plan to travel between Islands when I get larger, St Thomas, StCroix, Dominican Republic. I like the idea of a more "Caribbean" themed name that is catchy? I do like EnviroClean but when I went to Incoporate there was already and EnviroClean, Inc. So they made me change it, I guess I lost some of the love for the name right then and there.

[McMoo 14]

Hotshot doesn't tell what you do, it has no connection or meaning to anyone not in the business. for example my wife ask what has hotshot got to do with cleaning grease?:confused:

[EnviroClean 15]

Hotshot doesn't tell what you do, it has no connection or meaning to anyone not in the business. for example my wife ask what has hotshot got to do with cleaning grease?:confused:

Hello he uses hot water....better yet he uses hot water shot out at high pressure, kitchens are hot, he is good and fast at what he does...He is a HotShot Grease Cleaner Dude

[James 625]

"Your grease is my Treasure"

[PressurePros 249]

Jim he is going to need that parrot for the uniforms

[EnviroClean 15]

Ken, ahoy matey

Ye be needing ta work on the Restore-a-Peg Leg line of products. Should help with the Wenches and keep the scurrvy grease off. Arrrrrr!!!

[PressurePros 249]

a pH balanced Peg Leg is a happy one.

[twlinks 14]

Hey Ken,

Did you miss the bronze mold on Nimoy's ears? :)

[PressurePros 249]

Terry, I think Jason must have outbid me on those. He is the Trump of the Caribbean and a very avid fan of corny Sci-Fi . The last time I was at his house he opened the door in a StormTrooper outfit. :trooper: How can you compete with someone that dedicated?

[Kory 14]

Can't you have Grease Pirates as the name of your hood co and keep Enviroclean? Then just say Grease Pirates a division of enviroclean.

[EnviroClean 15]

Terry,

Ken is still just stewing because I outbid him on a complete Buck Rogers action figure collection. He had the hots for Colonel Wilma Deering ( Erin Gray) and the TWIKI figure was 4 feet tall. If you ever happen to bump into Ken, look closely and you'll probably see him wearing an Under Roo's Pajama top or his Prized Pressure Washer For Life shirt.

[Larry B 55]

Grease pirates is good. Beware the Disney empire though. They could easily put a stop order on that name for infringement. The argument that gets used most often is " would you have chosen that name without the ride/movie being in existence". A lot of people lose because of that argument.

A local girl lost her coffee name "Sambucks" to starbucks. BTW her name was Samantha Buck and that didn't help her.