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Did You Know? Grout is a textured and porous Portland Cement, that much like concrete, welcomes stains and dirt. 95% of ceramic tile installers Do Not Seal The Grout as part of their installation process. Without a non-porous grout sealer your investment has zero protection against household stains. White and light colored grouts will begin to show signs of discoloration almost immediately. Properly sealed grout will actually repel the moisture that leads to bacteria, mold and mildew growth. Many recommended tile cleaners contain a percentage of acid, and other harsh chemicals, that can be damaging to unsealed grout. Properly sealed grout is as easy to clean as the tile itself, and makes routine maintenance trouble-free. Perfectly good ceramic tile installations are ripped up and replaced daily, at great expense to homeowners, due to permanently damaged unsealed grout.