Google Page Rank Update

[PressurePros 248]

Google just updated page rank. All my sites went up a point. Its not really an indicator of how well you rank on the search engine pages but it will tell you how you are doing with your inlink structure.

Google PageRank Checker - Check Google page rank of any web pages

[PWNC 64]

Holy Cow - We're not a zero anymore! :)

[Scott Paul 164]

I should be an 8! :)

[We Wash Concrete 64]

Pretty interesting, but how do you increase your page rank?

[MMI Enterprises 289]

Well Ken maybe it not effecting search rank but whatever they did it must of upped the anty as I lost a point here and there without making any changes. Course they do say that rank does depend on how frequent changes to a page are made. I'll assume my lack of attendance to making changes is the reason for loosing points.

[PressurePros 248]

Kev, PR is primarily a function of "link juice". Every time a webpage links to you it passes along some of this juice. Google's theory is that if an important (higher PR) page links to you, you therefore must also be important. I know every link counts for something and the effect is cumulative towards your PR. There are of course other factors that affect PR but that is the main one. Kevin, the formula is out there.

Micah, you have to get people to link to your site. You can do link exchanges, submit to web diectories, write articles, write blog posts, etc.

Here is a good explaination:

The original PageRank formula: PR(A) = (1-d) + d (PR(T1)/C(T1) + ... + PR(Tn)/C(Tn))

For math wizards:

PR(x) is the PageRank of x, C(x) is the number of outbound links on a page x, d is a damping factor set between 0 and 1 and is controlled by Google.

For the rest of us:

Your sites PageRank is almost completely dependent upon links to your site, backward or reverse links, reduced, to some degree, by the total number of links to other sites on that page. A link to your site will have the highest amount of impact on your PageRank if:

1) The page linking to yours has a high PageRank.

2) The total number of links on that page is low, ideally, just the one link to your site. A site with a high PageRank and a large number of outbound links can nullify the impact on your PageRank.

To increase your PageRank, simply get as many links to your site from pages with a high PageRank and a low number of total links. Theoretically you can obtain a PageRank of 100% . You can also increase your PageRank by attaining many links to your site, no matter what their PageRank, as long as they are ranked. This is a good overall strategy since it will help you across the board.

Another contributing factor to your sites Google ranking is the IR score. This score relates the relevance of the search query to the actual text in the linking page and your site. One of IR factors is the anchor text, or the text in the link to your page. According to a Google's creator, "Anchors often provide more accurate descriptions of web pages." Thus, for sites that allow you to add URL's be sure to put a link title with descriptive keywords. Google also uses your page title, font sizes, formatting, keyword positions, and proximity. Remember this though: Computers determine the search results, but it's humans that will, or won't, click on the links, so be sure titles with keywords make sense.

In Summary:

Whether it is Google, other search engines or pay-per-clicks, the meticulous selection of key-phrases, and descriptions utilizing these key-phrases, are crucial to successful Web marketing campaigns. The final piece, probably the most important to determine ROI, is a tracking system to inform marketing personnel if the clicks being generated with any campaign result in sales. There are many campaign variables that even though you produced a 5% click-through rate, might still not result in sales.

[Apple Roof Cleaning 202]

We went UP in Page rank, but DROPPED in search results!

But I KNOW why we dropped to number two :)

Hey, no big deal, we are still number one in local search.

[D_Tagr 14]

So I'm a 3. Anybody do graffiti removal not in my area want to link? Send me a PM.

And thanks for the explanation Ken.