How do you define your business?

[John T 744]

There's so many guys(which includes Gals always) who excel at certain aspects of this business.

You have Jim Foley,Rick Petry,Shane,Charlie Soden,Beth/Rod and a few others who excel at wood restoration.

You have Jim Gamble,Tom Daughtery,Paul L. and some others who excel at parking garage cleaning.

You have Michael Hinderliter who has excelled at fleet wash amongst his other business

You have numerous hood experts that are just to many to list.

Most of the above have a diversified business. One of the above Jim Gamble only does Parking garages. So he is known and advertises himself as a Parking garage cleaner. Michael H. Has numerous business with different names so has all bases covered.

But for most of the above how do you define your business. Do you accent you wood restoration side? How do you define your business??

I'm asking because we are very diversified. From parking garages to wood restoration.. So I define my business still by the the same term"Powerwashing".

How do you define yours??

[RPetry 564]

... How do you define your business?? ...

John,

As you know, we only offer exterior wood restoration. Since day one, this has been the only service I've been interested in providing. To define it as opposed to the generic "pressure washing" is simple. Business name, web site, truck lettering, advertising, company forms, bulletin board participation, basically everything about the business reflects this.

On rare occasion we will clean an easy roof, wash a house, or spiffy up some residential concrete, but only if it dovetails with a wood job. And the customer has to come close to begging and catch me in a moment of weakness!

[RSuds 24]

We do a lot of residential, 70-30. We got away from doing restaurants and small jobs that were not making money. We do more condo's, apartments, buildings on the commercial side. But we did clean over 1200 houses this year and with doing roofs it is a real money maker.

[Scott Stone 604]

I just muddle along doing what I do. I guess John doesn't feel I excel at parking garage cleaning. We are down a bit. We only cleaned about 20 last year. Mostly, I am a government contractor.

Overall, I consider myself a transportation maintenance specialist. If it involves any type of transportation, I am the guy.

[Chappy 138]

In 2010 I started pushing Paver sealing. Now I do 80% of my business with it. I'll still bid on commercial work and I'll do pressure washing of im already doing pavers.

[John T 744]

I just muddle along doing what I do. I guess John doesn't feel I excel at parking garage cleaning. We are down a bit. We only cleaned about 20 last year. Mostly, I am a government contractor.

Overall, I consider myself a transportation maintenance specialist. If it involves any type of transportation, I am the guy.

I consider you a parking garage expert but above that you excel in transportation maintenance specialist which is the major part of you company. So I guess your in the luxury position of picking one. The thing is Scott guys can toot there own horn and say they specialize in multiple types of cleaning like we do but if there is one aspect of your business that shine above all which part are your best at ?

[Jerry 24]

As you guys are choosing a category here..

I sincerely hope you are all on this one common page..

You are "Pollution Control Specialists"..

Pollution happens,

..to every exposed surface,

.. for every exposure reason,

.. and if it wasn't there, and accumulating, you would not have a job in ANY category.

This industry is NOT about "polluting"

..it is about the control of pollution.

Anyone that does not "get" that by now, is a potential polluter, doesn't understand marketing, and doesn't understand "the JobSite"

As a "JobSite focused" supplier to this industry..

I guess I would categorize by business as PollutionControl Equipment Specialist.

[John T 744]

As you guys are choosing a category here..

I sincerely hope you are all on this one common page..

You are "Pollution Control Specialists"..

Pollution happens,

..to every exposed surface,

.. for every exposure reason,

.. and if it wasn't there, and accumulating, you would not have a job in ANY category.

This industry is NOT about "polluting"

..it is about the control of pollution.

Anyone that does not "get" that by now, is a potential polluter, doesn't understand marketing, and doesn't understand "the JobSite"

As a "JobSite focused" supplier to this industry..

I guess I would categorize by business as PollutionControl Equipment Specialist.

Good points Jerry. That works for what we do on a commercial bases but what about the Wood Restoration type busineses? How could they be categorized as a "Pollution Control Specialist?

[apple 14]

We are pressure washing specialists. Specifically specializing in cleaning sidewalks and washing buildings. It's a glamorous job.

[John T 744]

We are pressure washing specialists. Specifically specializing in cleaning sidewalks and washing buildings. It's a glamorous job.

Good one Chris..

If anyone ever hears me saying I'm a "Sanitation engineer" then you know there's problems..lol

[Jerry 24]

Ummm.. In the context of previous discussion..

Pollutant:

An unwanted or otherwise disruptive substance that is added to, or falls upon as contaminant to a surface, air, soil, or water.

..I guess that's what I get for stepping into a thread "sensitive to" defintions. Eh?

gotta go.

[RPetry 564]

Good points Jerry. That works for what we do on a commercial bases but what about the Wood Restoration type busineses? How could they be categorized as a "Pollution Control Specialist?

John,

We're Visual Pollution Specialists. Nothing more unsightly than crappy looking exterior wood.

[John T 744]

Ummm.. In the context of previous discussion..

Pollutant:

An unwanted or otherwise disruptive substance that is added to, or falls upon as contaminant to a surface, air, soil, or water.

..I guess that's what I get for stepping into a thread "sensitive to" defintions. Eh?

gotta go.

Good one. Makes sense.

[John T 744]

John,

We're Visual Pollution Specialists. Nothing more unsightly than crappy looking exterior wood.

That is the most creative response I've seen in years and it came from the NOTORIOUS BLEACH BANDIT!! Very good Rick.. I think I'm going to steal your phrase here and bring it into to the Commercial Cleaning discussions.. Thanks buddy:)

[Scott Stone 604]

I consider you a parking garage expert but above that you excel in transportation maintenance specialist which is the major part of you company. So I guess your in the luxury position of picking one. The thing is Scott guys can toot there own horn and say they specialize in multiple types of cleaning like we do but if there is one aspect of your business that shine above all which part are your best at ?

Since right now a vast majority of our reputation lies with how well we clean and maintain transit facilities, I would say we are transit cleaning specialist.

Edited January 9, 2013 by Scott Stone